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First Women-Specific Backpack

First Women-Specific Backpack

1959: Looking back

deuter has a long track record in pioneering women’s backpacks. Its Ladies’ Tauern backpack was launched way back in 1959. 

2000: The SL Team is established

In 2005, deuter established the SL Team to advance the design of women’s backpacks. Made up of highly experienced outdoors women and professional female athletes, along with deuter product designers, the team focused on creating products made ‘for women by women’ and proved a huge success. The SL (Slim Line) fit positioned deuter as a market leader in women’s backpacks, because the ‘shrink it and pink it’ approach just didn’t cut it anymore. 

TO THE STORY

2006: GERLINDE KALTENBRUNNER JOINS THE SL TEAM

deuter is proud to welcome the extreme high-altitude mountaineer into the product development team for its SL range. She brings with her invaluable experience from her expeditions and Alpine training which helps in developing the SL women’s line of products. 

2006: The SL flower

a hair tie with a yellow flower is introduced as an emblem for the SL line. 

2021: Hangtag label

a new hangtag label replaces the flower, clearly highlighting women’s backpacks and sleeping bags, with details on the back about the special SL (Slim Line) features of each product.

FIND OUT MORE ABOUT THE SL SERIES